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netflix modifica password

Netflix is rolling out its new system to cleft downwardly on password sharing in Canada, one that will come across customers who share their accounts beyond multiple locations pay an extra $8 a calendar month.

The streaming behemothic says it will brainstorm notifying Canadian users today by email about limitations on who tin access their account exterior their household.

In Canada, the new rules are as follows: An ad-supported plan that tin exist used by ane person on one device in one location will cost $5.99 a month.

The same basic plan without ads will cost $ix.99 a month.

Under what the company calls its "standard" plan for $16.99 a calendar month, a user can watch on two devices at the same fourth dimension, merely they must be in the same physical location. If they want to watch in dissimilar locations — at a parent's home and a college-aged child's dorm room, for example, or betwixt two members of a couple who live apart — there volition be an actress fee of $vii.99 a month.

The standard plan will exist limited to ane boosted user.

The "premium" program allows four users to watch at one time, for $twenty.99 a month, only it will also have an actress $vii.99 fee for every additional user in a new location, upward to 2. That would bring the monthly price for the well-nigh-expensive Netflix parcel to roughly $35 a month, if it includes two members.

Lookout man | The cost of sharing your Netflix password:

Sharing your Netflix countersign? That'll be an extra $8 per month

Netflix says information technology will soon forbid customers from sharing accounts unless they pay an extra $8 per month. The streaming service says account sharing hurts its bottom line in an increasingly competitive marketplace.

When Netflix launched in Canada in 2010, it cost $7.99 a calendar month and had no formal limitations on the number of devices on the same account, although its option of titles was much more than express than what was available in other countries for the aforementioned price.

The system will crave the user to opt-in and decide to add a 2nd user. Accounts will not exist automatically billed the extra fee if a 2nd user logs on from a new location, the visitor told CBC News in a argument.

Netflix did not say when it would begin enforcing the new rules, but in its most recent earnings report it said it planned to curl out the new rules worldwide some time before the finish of March.

"Over the final year, nosotros've been exploring unlike approaches to accost this issue in Latin America, and we're now prepare to roll them out more broadly in the coming months, starting today in Canada, New Zealand, Portugal and Kingdom of spain," the company said.

Once the system is in place, customers will have to ready their "primary location" for their devices but they will exist able to "withal easily watch Netflix on their personal devices or log into a new TV, like at a hotel or vacation rental."

100 million password sharers

Netflix has roughly 250 million paying customers effectually the world, and the visitor says about 100 million of them currently share their passwords.

The company first appear it would exist irresolute their policy on countersign sharing at the stop of 2022, but didn't offer any details. Earlier this month, the company's terms of services were briefly updated in a mode that suggested the company was going to exist cutting off customers who log in from multiple locations, simply Netflix said that was published "accidentally" and would only be the instance in certain markets.

Lookout man | How free TV has become an unexpected rival to streaming:

Gratis, ad supported television offers streaming alternatives

As consumers cutting back on subscriptions and look for alternative ways to eat news and entertainment, complimentary ad-supported streaming television (FAST) services are offer an alternative, with CBC launching its own FAST channel this week.

Consumer pushback to the thought has been swift, and Canadians are among those who don't like their first await at the new plan.

"With these changes, honestly it'southward the perfect excuse to abolish Netflix until they realize what a bad business decision was made," Netflix user Willem Louw told CBC News on Wednesday.

The resident of Peace River, Alta., says he currently pays for a premium subscription which he shares with his parents, merely the added $8 a month will probable exist enough to brand him cancel. "Compared to the other streaming services out there, there just isn't enough quality to justify the price points they're coming upward with," he said.

A TV screen shows an error message from Netflix about how the system is only designed to be used by people at the same residence.

The image above shows what Morten Rand-Hendrickson of Burnaby, B.C., saw on Wednesday when he tried to log into Netflix on his TV. (Morten Rand-Hendrickson)

Morten Rand-Hendrickson of Burnaby, B.C., has been a Netflix customer for more than than a decade, but says the latest price increases will cause him to re-evaluate whether he wants to continue.

"Nosotros'll probably review at the end of the year and say 'Are we going to proceed paying for this, or are we going to get the aforementioned kind of entertainment elsewhere?'" he told CBC News.

"In lite of how Netflix has been operating past constantly increasing their prices, this is not a good wait," he said. "Feels more like 'Let's take this opportunity to rake in more money to boost our profits.'"

Technology analyst Ritesh Kotak says the company is cyberbanking that most of its current countersign-sharing customers won't think that way and will be willing to pay for the service now that they have gotten accustomed to it.

"How many of them are now going to terminate subscribing or are they just going to cut off their friends and family from getting access?" he told CBC News in an interview Midweek. "They'll stop up purchasing an [business relationship]."

"I recall that there's going to be an initial dip, curt term, yeah, just long term, I think that they're going to be OK," he said.

Source: https://www.cbc.ca/news/business/netflix-password-sharing-1.6741484

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